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Terminal management is a key element of the total solutions ISVs need to provide for merchants. While you’re focusing on the point of sale (POS) and payment features and functionality they need to run their business, you also need to make sure that terminals deliver reliable performance and good user experiences for both consumers and your merchant clients. That starts with seamless end-to-end management.
How In-Terminal Management Improves Merchant Experiences
In-terminal management will make your solutions more appealing to merchants by enabling faster deployment, convenient support, and greater reliability.
Faster Deployment
When a terminal management system supports remote key injection, merchants can receive terminals directly from the original equipment manufacturer (OEM). The manufacturer doesn’t have to ship terminals to a key injection facility for encryption keys before sending them to the merchant. Remote key injection streamlines the process and eliminates the risk of an encrypted device being lost during shipping. And for the merchant, remote key injection means they can get their payment devices faster and start accepting payments sooner.
Convenient Support
Merchants hire staff with sales and customer service skills, not to troubleshoot technical issues with payment devices. Every minute a sales associate or cashier spends trying to resolve problems or explain issues to a technician is time they are not building loyalty and revenues. You can offer value by providing centralized terminal management that lets you check the status of devices and resolve issues more quickly, sometimes remotely.
Reliability
Payment device downtime is a problem that usually translates directly to a loss of revenue. The actual costs will vary, but Atlassian provides a calculator your clients can use to understand their specific losses. But merchants also need to consider the negative impact that downtime has on their brands, customer satisfaction, and work environment.
Also, payment terminal downtime can put payment data at risk if a merchant accepts payments without online authorization. Merchants may also find themselves out of compliance with PCI if they don’t continue to follow data security best practices like not writing card numbers on paper. A reliable in-terminal management system helps merchants avoid these risks.
How the Right Terminal Management System Benefits ISVs
- Centralized Control
A user-friendly terminal management system gives you a single dashboard to manage all payment devices in the field. Centralized management saves time, labor, and costs. It also lets you replace reacting to device issues with a proactive approach, addressing problems before they lead to downtime and keeping terminals operating at top performance. - Remote Updates
Instead of a high volume of tickets and depot or on-site service, you can update firmware, encryption keys, and companion apps remotely saving your team time and reducing operating costs. - Easy Integration
The right terminal management system will help you integrate payment devices with your solutions, providing you with all of the information and tools you need. - Device Branding
Dynamic branding allows you to showcase your brand or the merchant’s brand at the point of sale. Merchants can display ads that help them raise awareness about promotions or increase enrollment in loyalty rewards programs. They may also be able to build a new revenue stream by showing partner advertisements, a major value-add for the solution you provide.
Why ISVs Need to Redefine “Total Solution”
Providing features and functionalities that enhance checkout is essential to maintaining your position in the market, but your solution is only valuable if it’s reliable. Your merchants need you to provide a total solution that checks every box on their checklist, including terminal management.
We have developed PayLoader™, an in-terminal management system that gives you the total control over the lifetime of the device. PayLoader includes everything from remote key injection and updates to troubleshooting and dynamic branding. Do you have the visibility and control into your merchants payment terminals? Find out how to make a change that will increase merchant satisfaction and your competitive position.
