Why You Should Be Selling Loyalty Solutions to Every Prospect
Earning customer loyalty is harder than it used to be. The digital age opened up a multitude of new choices on a variety of channels beyond just shopping at the corner store. Convenient, personalized service is tipping the scales in favor of brands and businesses that offer them vs. companies that are hoping long-term relationships […]
How Gen Z Consumer Trends Are Impacting Payments
Generation Z, people born from the mid-1990s to early 2000s, is emerging as the next consumer force. The oldest of the 68 million Americans who are part of Gen Z are now completing their education, entering the workforce, and building wealth. Gen Z’s estimated spending power in the U.S. is as much as $143 billion, […]
Why targeting Generation Z may prove profitable for restaurateurs
Outside-the-pizza-box strategizing restaurateurs may want to consider expanding the types of payments they accept from their customers, specifically members of Generation Z.