Why You Should Add Digital Advertising at Checkout to Your Portfolio
Digital advertising at checkout is trending. Independent software vendors (ISVs) and value-added resellers (VARs) can meet the demand for these solutions that help personalize customer engagements, collect data on customer preferences, and allow retailers to build new revenue opportunities. ISVs and VARs themselves can grow their accounts by providing retail media solutions.
How to Improve Checkout Experiences Online and In-Store
Frictionless, personalized checkout experiences can help build customer satisfaction and loyalty both in-store and online.