People want control when they shop, and for evidence, you don’t have to look any further than the rise of self-checkout. A recent PYMNTS survey showed that 84 percent of shoppers enjoy using self-service kiosks, and 66 percent prefer unattended payment solutions to traditional staffed checkout. However, self-checkout benefits include more than enhancing customer experiences. This technology allows stores and restaurants to allocate less staff to managing the point of sale, and, in some cases, can result in higher average sales.
How much a merchant benefits from a self-checkout system depends on whether it has a design tailored to the use case and all the features necessary, including the right unattended payment solution. ISVs and VARs have an opportunity now to meet demand for self-service and build long-lasting relationships with merchants in a range of industries.
5 Industries that Need Unattended Payment Capabilities
Although businesses and organizations in a wide range of industry sectors can benefit from self-service and unattended payments, these businesses are deploying these solutions to stay up-to-date, relevant, and competitive.
- Grocery
Capital One Shopping reports that 96 percent of grocery stores offer self-checkout, and about 40 percent of grocery store checkouts are self-checkout. However, there are still massive opportunities in this market. Customer dissatisfaction with the experience and losses due to theft are driving some store operators to rethink their approach and seek new solutions.
ISVs and VARs have the opportunity to help grocery stores optimize self-checkout with better user experiences and stronger security, for example, with integrated cameras or AI fraud protection. The right unattended payment solution integrated with self-checkout gives consumers payment choices, fast transactions, and a higher degree of satisfaction.
- Healthcare
Self-service kiosks allow patients to check in and make copays without staff assistance. Patients appreciate the privacy that using a kiosk gives them — they don’t have to communicate personal health information verbally in crowded waiting rooms. Patients also check in more quickly, allowing staff to focus their efforts on treatment and care.
Solution providers can also help healthcare facilities keep self-service kiosks clean, helping them to choose features and hardware designed to prevent the growth of germs and stand up to frequent cleaning with strong chemicals.
- Entertainment
Ticketing kiosks allow moviegoers to choose their seats, pay, and print tickets all without waiting in line at the ticket booth. Once inside the theater, customers can order concessions, and those who do spend an average of 10-15 percent more than customers who stand in line at the counter. Self-service is faster, helping people get to their seats in plenty of time for previews, adding to a more enjoyable night out. Enhancing customer experience is crucial now that going to a theater to see a movie has increasing competition from streaming services.
- QSR
Self-order and payment kiosks in fast food and fast casual are proving to be a boon for businesses. Guests like the convenience and the ability to quickly place orders. Restaurants benefit by enabling employees to focus on preparing orders, service, and maintaining the restaurant. Another fact to share with your prospects is that average orders can increase by as much as 30 percent when people take their time to order at a self-service kiosk.
- Parking
Transitioning from payment booths to unattended payments results in significant advantages for parking facilities. When drivers use a self-service solution to pay for parking, it keeps traffic moving, streamlines parking facility management, and helps facilities control costs.
Multiple solutions are available. Kiosks can print a ticket that drivers can insert for payment when they leave. Another option is for customers to insert their credit or debit card in the unattended payment solution when they arrive and enter again when they leave to complete the payment. Mobile and online solutions can streamline metered parking. Whichever solution your client chooses, you can assure them that unattended payments are faster, more secure, and make experiences better for their staff and drivers.
Act Now
Businesses in these industries are planning investments to deploy or upgrade unattended payment solutions. ISVs and VARs need to act now to capitalize on this demand. A payments partner with experience in unattended payments is key to providing solutions that create the best experiences. Contact us to learn how we can work together to meet demand and grow your business.