Chalfont, PA – Point of Sale systems interfaced to Datacap’s integrated payment solutions can now utilize gift/loyalty functionality from Smart Transaction Systems (STS) via GIFTePay™. The increasing use of gift card programs by a range of retailers and Smart Transaction Systems’ innovative gift and loyalty solutions makes this a significant new addition to Datacap’s GIFTePay product line.

“This is a very important certification for us because Datacap is a very popular solution provider to POS software companies. We are looking forward to working with Datacap and we now support the full Datacap GIFTePay transaction set. This makes us fully compatible with a wide variety of POS Systems and it will help us to better serve both new and existing merchants in the retail and restaurant industries,” explains STS President, Ray Clopton.

“Gift and prepaid cards are proven to increase retailer traffic and average ticket and margin, all while providing new revenue and promotional opportunities for the POS reseller,” explains Justin Zeigler, Marketing Director at Datacap Systems. “We’re excited to add STS gift and loyalty availability to GIFTePay for our POS integration partners.”

GIFTePay for STS is available for purchase via Datacap’s cloud-based customer management portal, PSCS™. Specific features and services supported can be found at www.datacapsystems.com, and in dealer/reseller and POS developer documentation. Contact the Datacap sales department at 215/997-8989 or sales@dcap.com for additional information about gift card programs and services, and integrated payment solutions, or visit us at www.datacapsystems.com.